At Resonate Networks, I led all the creative efforts for the company’s successful brand relaunch. Our signature event was held in NYC and we invited top brands and agencies, along with leading digital influencers. We created a series of social ads prior to the event; an infographic and white paper to send to prospects; onsite signage; and a video (production by Brandon Wood) that supported the launch. Our goal was to show agencies and brands that the “Why” behind consumer behavior, helps them make stronger connections with their customers.